June 17, 2009

Failure

The latest library movie rental was "Who Killed the Electric Car". It is centered around a GM model called the EV1 introduced in the mid-1990's. By all accounts, it was a great car and GM was on the leading edge to capture the market. So why did GM not only stop producing the cars, but took all of the models back and destroyed them? Who killed the electric car? Like the current economic collapse/recession, there is plenty of blame to go around.

Still, after watching the film, it makes me feel like GM (and other car companies) have spent/wasted incredible energy to keep things exactly the way they are. Even when they develop their own great, innovative product, they do their best to sabotage it. It seems they've done their best to fail, and maybe we should've just let it happen. It will be interesting to see if anything changes going forward.

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